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11 January 2011 25 comments

The Brooks Hampstead Holdall

Saddles, Bags, Etc. Style & Fashion
By GARETH
The Brooks Hampstead Holdall
Now and then, even a man with a prodigious sock collection runs out of a clean pair Bread and Butter isn't just a great accompaniment to a plate of fish and chips. It also happens to be the name of one of the world's premier trade fairs for the fashion business. These days it takes place biannually (I will admit I had to double check; biennially is once every two years) in the wonderful city of Berlin, Germany, with one show in the winter, and one in the summer. We started showing at Bread and Butter last year, and found it to be a very suitable complement to the more cycling-specific trade fairs which we visit over the course of a year. After all, for a century and a half our wares have enjoyed a reputation for being not just excellently built and extremely durable, but also pleasing to the eye, a fact not lost on the droves of new converts to the idea of a bike as primary means of transport in the city. The halls now used by Bread and Butter for their shows comprised, in a previous incarnation, the storied former Tempelhof Airport in the centre of the city. Famous as the centre for a massive airlift operation during the Blockade of the 1950's, upon its closure it more recently played host to the 2009 European Cycle Messenger Championships, an event of which Brooks was a delighted, hands-on and enthusiastic sponsor. At any rate, next week, the assembled might of Brooks England will be descending on the German capital for a few days to exhibit some of the new items in our portfolio. Near the top of the list of Things We're Extremely Excited About Showing To Our Guests will, of course, be the new Criterion jacket, which we unveiled to readers here just before Christmas. But among other things, we have also been working on some beautiful new bags. For those who won't be able to make it to Berlin between the 19th and 21st to view them in the flesh, we wish to give a foretaste of what they'll find on our stockists' premises a little later in the year. Take a look for starters at this... Cyclists are spoiled for choice when it comes to bags, yet the draw to improve and invent upon this vital cycling accoutrement shows no sign of diminishing. Entering the fray among the wide selection of new bags we will be displaying at Bread and Butter in Berlin next week, we present the Hampstead Holdall, quite possibly one of the world's largest bags for cycling. The Hampstead is a versatile bag for everyday use. It is large enough to hold virtually anything you can carry, but can be attached to a standard rear rack or be worn as a rucksack. The Hampstead expands to mammoth proportions which are allowed by the adjustable straps which secure the bag at any size. The water-resistant treated cotton and foldable top ensure that your contents remain safe from the elements. Brendon demonstrates gravity enhancements of the Hampstead We look forward to sharing the other new bags from this years' collection over the next days.  But first, one more look at the Hampstead, this time showing the drawstring internal lining.
Comments
gravity enhancement... sweet!
james 23 May 2016 at 15:27
only water resistant? not water-proof? also would be interested to see if those clamps, when its worn as a rucksack, don't jam into your sides. there may be info somewhere else but what are dimensions? you claim its the biggest.... lets see some dimensions!
-capt. jake
jake 23 May 2016 at 15:27
We claimed that the Hampstead is "<em>one of the largest</em>" bags for cycling, so no need to call the people over at Guinness, although I'm sure we have a claim somewhere or other in their great book.

The clips rest on the sides of the bag, it would really not be possible for them to jam into your sides, no worries, Captain!
BREGAN 23 May 2016 at 15:27
[...] Brooks England breaks the record with its brand new Hampstead Holdall bag, the world’s largest cycling bag! Well that’s what they say, nevertheless the bag shows some inventive versatility, gravity enhancement and good looking. More to read here. [...]
The mammoth cycling bag « Cyclotomy | Fixed Gear and so much more 23 May 2016 at 15:27
<em>One</em> of the world's largest...
BREGAN 23 May 2016 at 15:27
BR-ENDO!
hurricanejosh 23 May 2016 at 15:27
[...] aniticipation of the upcoming Bread & Butter Berlin tradeshow, English saddlemakers Brooks unveil their new large sized bag dubbed the Hamstead Holdall. The bag features a robust design [...]
Brooks Hampstead Holdall | Hypebeast 23 May 2016 at 15:27
[...] aniticipation of the upcoming Bread & Butter Berlin tradeshow, English saddlemakers Brooks unveil their new large sized bag dubbed the Hamstead Holdall. The bag features a robust design [...]
Brooks Hampstead Holdall | GreenVineImage 23 May 2016 at 15:27
[...] la semaine prochaine au Bread & Butter de Berlin, le spécialiste Anglais de la selle en cuir Brooks vient de faire transpirer l’information sur la toile du lancement son sac Hampstead [...]
The BiCyCle Blog » Archives du Blog » The Brooks Hampstead Holdall Bag 23 May 2016 at 15:27
[...] aniticipation of the upcoming Bread & Butter Berlin tradeshow, English saddlemakers Brooks unveil their new large sized bag dubbed the Hamstead Holdall. The bag features a robust design [...]
[PICS] POP*CULTURE NEWS » Brooks Hampstead Holdall 23 May 2016 at 15:27
There is no P in Hamstead. It is 4 miles from Brooks factory...

http://en.wikipedia.org/wiki/Hamstead,_West_Midlands
Joe 23 May 2016 at 15:27
All of the bag names refer to London, smartypants :)
BREGAN 23 May 2016 at 15:27
http://en.wikipedia.org/wiki/Hampstead
BREGAN 23 May 2016 at 15:27
[...] aniticipation of the upcoming Bread & Butter Berlin tradeshow, English saddlemakers Brooks unveil their new large sized bag dubbed the Hamstead Holdall. The bag features a robust design [...]
Brooks Hampstead Holdall | The Express Art Blog 23 May 2016 at 15:27
[...] Islington has been put together with similar materials to those used for the Hampstead Holdall, which we had a look at earlier in the week. It’s a bona fide big rucksack in terms of volume, [...]
Brooks: Islington | Culture Cycles 23 May 2016 at 15:27
One of the classiest bags I've seen. Well done Brooks! This is going straight onto the wish list.
Adam Leddin 23 May 2016 at 15:27
[...] Uploaded with ImageShack.us 'Brendon demonstrates gravity enhancements of the Hampstead' http://blog.brooksengland.com/wps/sa...dal/#more-1648 [...]
Polo in the news (again) - Page 17 - London Fixed-gear and Single-speed 23 May 2016 at 15:27
Why on earth would all the bags refer to London places? Soho is near Brooks Factory (Soho House), Islington rucksack is named after Islington Row in Edgbaston. Saddles are named from Birmingham postcodes e.g. B17 Edgbaston, B66 & B67 Smethwick, B68 Oldbury, B72 Sutton Coldfield etc. Nice try London, hands off Birmingham Brooks!
Joe 23 May 2016 at 15:27
What came first, the B17 or post codes?
Perce 23 May 2016 at 15:27
According to Wiki, postcodes introduced 1959 to 1974, the B17 saddle in the mid 1890's.
It would be nice to hear from Brooks the story about names and B numbers.
Perce 23 May 2016 at 15:27
We will be posting soon about this.. thanks for all the feedback!
BREGAN 23 May 2016 at 15:27
Postcodes have been around for centuries in Birmingham, when did London start using them? (joke)
Joe 23 May 2016 at 15:27
Great!
... the sunglasses too! (thx Brendon!)
alexbump 23 May 2016 at 15:27
How do I buy the Hampstead Holdall in the USA.
Thank you.

David Evans
david evans 23 May 2016 at 15:27
You may order the Hampstead from our online shop.
BREGAN 23 May 2016 at 15:27