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24 November 2014 No comments

Brooks x Movember

Friends Saddles, Bags, Etc. Events Art & Design Monthly highlights
By Oliver
Brooks x Movember

Brooks has teamed up with Movember to raise awareness for Men’s Health this November.  We have come together to create a limited edition one off saddle and to celebrate we are throwing a party at our London store, B1866, this coming Thursday. The Movember foundation is the leading global organisation committed to changing the face of men’s health. This is achieved by challenging men to grow moustaches during Movember (the month formerly known as November) to spark conversation and raise funds for prostate cancer, testicular cancer and mental health problems. As a company creating fine cycling saddles, we are obviously committed to health and healthy living.  We want to promote cycling for health and happiness, so when we met with Movember we were excited to partner with them in their goals.

The object of our collaboration is a B17 Standard in Blue - the Movember signature colour.  The saddle top has been laser etched in a design provided by Movember, in a limited edition of 10 pieces.

To celebrate the coming together of Brooks and Movember, we will be hosting a party at our store, B1866, in London.  At our ‘Hops & Handlebars for Movember’ event, we will have free drinks for all the Mo Bros and Mo Sistas who head down, provided exclusively by the Purity Brewery (makers of the famous Saddle Black).  It will be this Thursday night, 27th November from 630pm.

At this event, we will also be auctioning one of the limited edition Movember Saddles.  Number 8 of 10 in fact!  Bidding will be carried out via sealed bids.  The winner will not only get this highly exclusive saddle, but they will win a  paid trip for two to the Brooks factory to see the how their saddle was produced first hand.  All the proceeds from this unique auction will be going to the Movember charity. Not only will we have the auction but there will also be a raffle with some fantastic prizes, including: -       A Brooks B2 Bag -       Brooks L’Eroica Jersey -       A Crate of Purity Brewery Beer -       Brooks TdF Saddle in Ochre -       A Pair of Nudie Jeans -       A Cycling Print from Magma Books -       Cycling Jersey from Le Coq Sportif -       A box male grooming products from Murdoch -       Brooks Factory Tour -       Standard bike service at Soho Bikes -       And many more to come There will also be some special prizes up for grabs on the night.  The team at B1866 will be awarding a prize for the best moustache on the evening.  There will also be a prize for the highest fundraiser to head down. The event will be starting from 18.30 at B1866 on Earlham Street in Seven Dials, London on Thursday 27th November. It is also possible to bid for the saddle a sealed bid via email to london@b1866.com with the subject line: Movember Saddle Bid. The Saddle Auction is open until Midnight on 12th December. All profits from the sealed bid and the raffle go to the charity through Movember.